Goodbye but not Farewell ...

As a result of the Brexit, Pro-Idee is temporarily closing its UK online shop ( until further notice. We apologise for the inconvenience. Everything you might want to know about the situation is to be found in the FAQs below. It will surely help you navigate through this change and answer the most frequent questions you might ask yourself regarding ordering, shipping, delivering and many other areas which are impacted by the closing of our online shop. As we remain committed to curating a unique selection of high quality products, we invite you to continue shopping in our German, French, Dutch, Austrian or Swiss online shop if you wish to have your order delivered to an address outside the UK. We thank you for the continuous support throughout the years and we hope to be able to reopen our UK online shop in the near future.

Pro-Idee brings your orders in from the Continent. Due to the new import regulations in connection with Brexit, we are currently unable to make deliveries. We very much hope to be able to supply the UK market again shortly. Please visit our website from time to time for news.

Unfortunately we do not accept any more orders for deliveries to the UK at the moment. Any possible backorder has been cancelled. Should you have made any payments, these have been refunded. For orders with delivery addresses outside the UK, please visit any of our other Pro-Idee websites:,,, or We will be happy to accept and carry out your orders!

Our service team is here for you and will be happy to assist you with any queries. Please contact us by mail to or phone us on 0844 846 50 50 (Monday – Friday: from 09:00 a.m. to 05.00 p.m.).

Your statutory right of withdrawal applies to all orders placed by 02 December 2020. For a hassle free processing of your returns please ship your goods to Pro-Idee,Woodview Road, Paignton, TQ4 7SR by 24 December 2020 at the latest.

Our customer service is in place for you to help – even far into 2021. Please contact us by mail to or phone us on 0844 846 50 50 (Monday – Friday: from 09:00 a.m. to 05.00 p.m.).

Hat Attack Reversible Floppy Hat

One simple hat – two stylish looks.

From the Pro-Idee Special Shop Fashion Classics

One simple hat – two stylish looks.

A holiday favourite: The reversible canvas floppy hat by cult label Hat Attack, New York.

Ever since the floppy hat made its fashion comeback together with the seventies revival, it has become an integral part of summer fashion. But because of its rather large size, it is often left at home while you go on holiday. This floppy hat, however, can be rolled up to a conveniently small size and is therefore ideal to pack in a suitcase or beach bag.
Versatile and easy to combine.
Sewn from two layers of hard-wearing canvas fabric: One striped and one plain side. This way, it goes just as perfectly with nautical looks as with a hippy-style floral dress, patterned beach tunic, checked blouse ...
Worn by many stars and celebrities.
In America the label Hat Attack, founded in 1981 by couple Bill and BJ Gedney, is one of the most well-known in the industry. In this country, however, it is not very easy to find one of these statement hats from New York.

11cm (4.3") wide brim. Colour: Sand/navy. 100% cotton.


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